Innovation& modernconstruction

From better processes to new technologies, we’re embracing modern construction.

A busy construction site with multiple buildings in various stages of development. A large crane in the center lifts materials to a structure wrapped in yellow scaffolding. Several construction workers, dressed in high-visibility gear and helmets, are dispersed across the site, engaged in various tasks. Heavy machinery and construction vehicles, including excavators and cement mixers, are positioned around the dirt-covered ground, which has patches of green grass.

Leading the industrywith innovations in construction

Homes have changed a lot over the last 100 years, but the way we build them has not. We are at the forefront of modernising the homebuilding industry.

From better processes to new technologies, we’re embracing innovation.

Digital transformationusing3D modelling tools

We’re standardising house types that are scalable – using experience from the car manufacturing industry.

These standard designs use the same shell but allow for minor customisations based on the location and customer choice. We also add variations to avoid creating a row of identical homes.

The Petworth is a standard house type which you can find in detached and semi-detached variations at Berry Croft, Manorwood, and Templegate.

  • Improved accuracy

    All our teams use the same tools and designs, which has increased design and build accuracy.

  • Information in real time

    This provides our architects and construction team instant access to real time information as it happens.

  • CGI models for marketing

    The design team are able to create CGI images and videos to use in sales and marketing collateral.

Image gallery

CGI of a modern suburban house with a white exterior and a brick side wall. The two-story home features multiple windows, a front door with a small porch, and a driveway with two parked cars—one gold, one black. A garage with a red roof sits in the background, surrounded by greenery, including bushes and a tree. The sky is clear with a few clouds, indicating a sunny day.
A suburban neighborhood with detached houses featuring pitched roofs and brick facades. A paved road runs through the scene, lined with neatly trimmed hedges and small front gardens. The houses have driveways, some with parked cars. The sky is partly cloudy, casting soft shadows on the buildings and street.
CGI of A suburban home with red brick walls and a triangular red roof sits in the foreground, featuring a small porch and white-framed windows. A silver car is parked in the driveway, which is paved with light-colored bricks. Trees and bushes surround the house, adding greenery to the scene. In the background, another house with similar architecture is partially visible. The sky is clear with a few clouds, suggesting a sunny day.
A suburban neighborhood with modern brick houses featuring red-tiled roofs. The houses are surrounded by well-maintained lawns, trees, and shrubs. A paved pathway with wooden fencing runs through the green space in front of the houses, and several cars are parked in the driveways. The sky is partly cloudy.
CGI of A suburban neighborhood with detached houses featuring red-tiled roofs and brick exteriors. A paved road runs in front of the houses, with a sidewalk bordered by grassy areas and plants. The scene includes trees and shrubs, and the sky is mostly clear with a few scattered clouds. No visible people or vehicles.
A suburban neighborhood with detached houses featuring red brick exteriors and pitched roofs. The homes are arranged along a street with parked cars visible. In the foreground, a well-maintained grassy area contains young trees and shrubs, enclosed by wooden fencing. The sky is partly cloudy with patches of blue.
CGI of A suburban neighborhood with two houses is featured. The house on the left has a light-colored exterior and a grey roof, while the house on the right has a red brick facade and a red roof. Both homes have well-maintained front lawns and driveways, with a car parked in the right-side driveway. Trees and shrubs frame the scene, with a grassy area and small flowers in the foreground.
A suburban neighborhood with modern, detached houses featuring red brick exteriors and pitched roofs, some with solar panels. The curved, paved street is lined with well-maintained lawns and small trees. A few cars are parked along the street. The sky is blue with scattered clouds, indicating a pleasant day.
CGI of A modern suburban house with a red-tiled roof and brick exterior stands in a residential neighborhood. The two-story home has white-framed windows and a small front porch with a white door. The front lawn is neatly maintained with green grass and shrubs. Other similar houses appear in the background
A modern, two-story brick house with a red-tiled roof on a corner lot. The house features multiple windows, a well-maintained garden with shrubs, and a driveway. In the foreground, a street sign reads "HOLLY LANE." The sky is partly cloudy with patches of blue.

Product transformationusingstandard house types

We’re standardising house types that are scalable – using experience from the car manufacturing industry.

These standard designs use the same shell but allow for minor customisations based on the location and customer choice. We also add variations to avoid creating a row of identical homes.

The Petworth is a standard house type which you can find in detached and semi-detached variations at Berry Croft, Manorwood, and Templegate.

  • Quicker to design

    By using standard house types it saves us over 20% in design time on a typical development.

  • More detail early on

    The use of standard house types, allows us to submit more detailed plans earlier in the planning process.

  • Accurate procurement

    Using standard house types allows us to produce more accurate cost plans, and tender for materials much earlier than before.

Image gallery

A modern, detached brick house with a pitched roof and double garage. The landscaped front yard features shrubs and a small tree. In the foreground, a grassy communal space includes benches and a trash bin. The sky is partly cloudy.
A modern two-story brick house with a gable roof, featuring a detached double garage. The home is set within a well-maintained front yard, with lush green grass, a small tree, and a pathway leading to the front door. In the foreground, benches and landscaped areas contribute to the suburban aesthetic. The sky is partly cloudy, suggesting a pleasant day.
A suburban neighborhood featuring modern brick houses with pitched roofs, white-framed windows, and well-maintained front gardens. The houses include skylights, and the sky is mostly clear with a few scattered clouds. A flock of birds is flying in the distance, adding a dynamic element to the scene. The composition highlights a well-planned residential area with a neat, orderly aesthetic.
A pair of semi-detached houses with red brick exteriors, white-framed windows, and symmetrical gabled roofs. Each house features a wooden front door with a small porch area and greenery in front. A shared central wall divides them, reinforcing their mirrored design. A driveway leads to a garage on the right side. The clear sky with a few clouds suggests a bright and pleasant day.
A modern suburban home with a pitched roof fitted with solar panels. The exterior combines brick and white siding, with multiple windows enhancing natural light. A neatly landscaped front garden adds to the welcoming aesthetic. The presence of solar panels suggests a focus on renewable energy and sustainability.
A modern suburban home with a brick facade and a grey front door. The two-story house features solar panels on its roof, indicating an environmentally friendly design. A paved pathway leads through a small front garden to the entrance. To the left, a driveway provides access to a detached garage. The surrounding neighborhood consists of similarly styled homes, creating a cohesive architectural aesthetic.
A contemporary living room featuring a white sofa with dark blue cushions, a wooden coffee table with metal legs, and two matching blue ottomans. A light blue armchair with a white pillow sits nearby. The coffee table holds decorative items, including a vase with blue flowers, a small plant, and books. Behind the sofa, a large abstract painting in blue and gold hues hangs next to a grid-patterned mirror. Natural light streams in through the windows, illuminating a stylish chandelier overhead. The floor is covered with a light-colored carpet, with a blue and white patterned rug beneath the coffee table. The room leads into a hallway with wooden flooring and a wooden door at the end.
A bright and elegant modern living room with a spacious layout. The room features a large gray sofa adorned with white and navy blue pillows, complemented by a wooden coffee table with decorative items. A blue patterned rug adds texture beneath two blue upholstered chairs, one draped with a white throw blanket. Against one wall, a wooden sideboard holds decorative vases, with framed artwork displayed above. Large glass doors open to a garden, allowing abundant natural light to enhance the room’s airy feel. A contemporary chandelier hangs from the ceiling, while a large abstract painting above the sofa adds a stylish touch.
A modern kitchen with white cabinetry and a light blue accent wall. The kitchen is well-organized, featuring a built-in oven, stovetop with pots and pans, a sink, and various kitchen accessories, including cutting boards, plants, and decorative items. A large round clock hangs above the sink. The space has ample counter space and lighting, creating a bright and functional atmosphere.
A modern kitchen and dining area with white cabinets, a stove with a pot, and a countertop featuring various items like a plant and a cutting board. The dining space includes a wooden table set with plates, bowls, cups, and cutlery, surrounded by four upholstered chairs. A decorative mirror hangs on the wall, while a pendant light illuminates the table. Large windows let in natural light and reveal a view of neighboring houses. The room has wooden flooring and a clean, contemporary design.
A small, stylish bathroom featuring blue wallpaper with white botanical patterns. A compact white sink is mounted on the wall, with a round mirror above a shelf holding decorative items like a wicker basket, a small plant, and a vase with dried flowers. The toilet has a neatly folded towel on top, and a framed sign reading "Wash Your Hands" is displayed on the wall. A window with white blinds allows natural light to brighten the space.
A modern bedroom with a blue accent wall behind a neatly made bed with white bedding and multiple pillows. Above the bed hangs a large circular mirror with a decorative frame. A nightstand beside the bed holds a lamp and small decorative items. The room includes a wardrobe and a ceiling light fixture. A large window allows natural light to illuminate the space, creating a cozy and inviting atmosphere. The furniture and layout are well-organized, giving the room a tidy and stylish appearance.
A bedroom with a contemporary design, featuring a double bed adorned with a grey quilt and an assortment of decorative pillows, including two large dark blue pillows and several smaller patterned ones. The bed is flanked by wooden nightstands, each holding a lamp and decorative accents. The wall behind the bed is covered in blue wallpaper with a white floral pattern, adding elegance. A window with grey curtains allows natural light to enter, with a radiator positioned below. To the right, a glass console table with a gold frame holds vases, dried plants, and other decorative items. Above it, a round mirror reflects the room’s soft lighting. The ceiling light fixture contributes to the warm ambiance. Would you like any refinements to better align with your accessibility or branding needs?
A modern bedroom with a grey quilted bedspread on a central bed, accompanied by decorative pillows in black and white patterns. The wall behind the bed is painted deep blue, featuring two square artworks above the headboard. Two bedside tables flank the bed, each holding lamps and decorative objects. A large window with a striped valance allows natural light to filter in. A black circular shelf on the right side holds various items, including a small plant. The room’s decor blends contemporary styling with cozy elements.
A modern bathroom featuring a glass-enclosed shower with a chrome showerhead and handle on the left. Next to the shower, a toilet sits beneath a small shelf holding toiletries and a potted plant, with a folded dark blue towel placed on top. Three framed pictures decorate the wall above the shelf. On the right, a white towel radiator holds a matching dark blue towel, and a sleek white sink with a chrome faucet is accompanied by neatly arranged toiletries. The room has white walls and a wooden floor, creating a clean, contemporary aesthetic, illuminated by recessed ceiling lights.
A view of a backyard garden seen through open double glass doors from inside a house. The garden features a neatly trimmed lawn bordered by a variety of plants and shrubs. A wooden fence runs along the left side, while a brick outbuilding, possibly a garage or shed, stands on the right. The sky is bright with scattered clouds, suggesting a pleasant day. The scene conveys a sense of suburban tranquillity and well-maintained outdoor space.
A suburban backyard with a neatly trimmed lawn and landscaped garden. The house, made of red bricks with a pitched roof, features two visible sections—one with a white door and another with large glass doors and windows. Various plants and shrubs surround the outdoor space, complementing the home’s tidy aesthetic. The sky is partly cloudy, casting soft natural light over the scene.

Manufacturing transformationusingmodular construction

Using standard processes and products allows us to explore opportunities for prefabricated modular building methods.

This is a largely untapped area of construction, with great potential for building new homes in the future.

  • Printed bricks

    Printing sheets of brick patterns instead of laying traditional bricks can provide a classic house style.

  • Roof lifts

    Constructing the roof at ground level and craning it into place can save time and improve safety on the build.

Image gallery

A construction site with various active projects and equipment. In the foreground, a yellow truck is parked near stacks of wooden planks and metal pipes. A partially built structure with scaffolding surrounds its exterior, and a green roof is visible on another nearby building.
A construction site with various active projects and equipment. In the foreground, a yellow truck is parked near stacks of wooden planks and metal pipes. A partially built structure with scaffolding surrounds its exterior, and a green roof is visible on another nearby building.
A construction site featuring a partially assembled printed brick wall, designed to resemble traditional masonry with red and dark brown tones arranged in a staggered pattern. Yellow mortar-like material fills the spaces, reinforcing the realistic appearance. A black waterproof membrane is partially visible at the top left, while scaffolding on the right supports the ongoing process. Various construction materials and debris lie scattered on the ground, emphasizing the precision and efficiency of modern building techniques.
A busy construction site with multiple buildings in various stages of development. A large crane in the center lifts materials to a structure wrapped in yellow scaffolding. Several construction workers, dressed in high-visibility gear and helmets, are dispersed across the site, engaged in various tasks. Heavy machinery and construction vehicles, including excavators and cement mixers, are positioned around the dirt-covered ground, which has patches of green grass.
A busy construction site with multiple buildings in various stages of development. A large crane in the center lifts materials to a structure wrapped in yellow scaffolding. Several construction workers, dressed in high-visibility gear and helmets, are dispersed across the site, engaged in various tasks. Heavy machinery and construction vehicles, including excavators and cement mixers, are positioned around the dirt-covered ground, which has patches of green grass.
A busy construction site with multiple buildings in various stages of development. A large crane in the center lifts materials to a structure wrapped in yellow scaffolding. Several construction workers, dressed in high-visibility gear and helmets, are dispersed across the site, engaged in various tasks. Heavy machinery and construction vehicles, including excavators and cement mixers, are positioned around the dirt-covered ground, which has patches of green grass.
A busy construction site with multiple buildings in various stages of development. A large crane in the center lifts materials to a structure wrapped in yellow scaffolding. Several construction workers, dressed in high-visibility gear and helmets, are dispersed across the site, engaged in various tasks. Heavy machinery and construction vehicles, including excavators and cement mixers, are positioned around the dirt-covered ground, which has patches of green grass.
A busy construction site with multiple buildings in various stages of development. A large crane in the center lifts materials to a structure wrapped in yellow scaffolding. Several construction workers, dressed in high-visibility gear and helmets, are dispersed across the site, engaged in various tasks. Heavy machinery and construction vehicles, including excavators and cement mixers, are positioned around the dirt-covered ground, which has patches of green grass.
A busy construction site with multiple buildings in various stages of development. A large crane in the center lifts materials to a structure wrapped in yellow scaffolding. Several construction workers, dressed in high-visibility gear and helmets, are dispersed across the site, engaged in various tasks. Heavy machinery and construction vehicles, including excavators and cement mixers, are positioned around the dirt-covered ground, which has patches of green grass.

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